Free download скачать The Family Business: How Ingram Transformed the World of Books
by Keel Hunt
English | 2021 | ISBN: 1513267213 | 226 Pages | AZW3 | 3.28 MB

The first book to tell the story of one of the world's most influential media businesses, The Family Business draws on more than 70 interviews with company insiders as well as book-industry luminaries to present the Ingram story and how a little-known Nashville-based company grew to play a pivotal role in transforming book publishing around the world.
The history of the Ingram Content Group is one of the most important and remarkable business stories that almost no one knows. Launched as a favor to a family friend, it started as a local textbook distributor―one tiny division within a thriving corporation focused on oil, construction supplies, and shipping. It grew into the world's largest book wholesaler, then into the most influential and innovative supplier of infrastructure and services to publishers around the world.
Over the past 50 years, from its headquarters in Nashville, Tennessee, Ingram has played a pivotal role in modernizing the book business. Two members of the founding family have led the way: Bronson Ingram, a tough-minded industrialist who instinctively recognized a golden opportunity to apply modern efficiencies to antiquated logistical systems, and Bronson's son John Ingram, an "intrapreneur" with a keen understanding of both the opportunities and the risks created by the new digital technologies. Led by these two brilliant managers, Ingram has used its unparalleled industry-wide connections to help transform book publishing from a tradition-bound business into a dynamic, global twenty-first century powerhouse.

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