The Complete Digital Marketing Course

Free download скачать The Complete Digital Marketing Course - 12 Courses in 1
Last updated 11/2022
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 15.76 GB | Duration: 22h 44m
Master Digital Marketing Strategy, Social Media Marketing, Search engine optimization SEO, YouTube, Email, Facebook Marketing, Analytics & More!

What you'll learn
Grow a Business Online From Scratch
Make Money as an Affiliate Marketer
Get Hired as a Digital Marketing Expert
Work From Home as a Freelance Marketer
Requirements
No experience required
Suitable for all types of businesses (digital product, physical product, service, B2B, B2C).
Description
Join 500,000+ students in the best-selling digital marketing course on Udemy!With over 20 hours of training, quizzes, and practical steps you can follow - this is one of the most comprehensive digital marketing courses available. We'll cover Search engine optimization SEO, YouTube Marketing, Facebook Marketing, Google Adwords, Google Analytics, and more!Learn By DoingThe course is hugely interactive with projects, checklists & actionable lectures built into every section.Learn step by step how to market a business online from scratch across all the major marketing channels.Follow the steps on-screen to get results at work, for your own business, or for your digital marketing clients.12 Courses in 1Covering 12 major online marketing topics and comprising 20+ hours of clear-cut lectures & practice activities - this course is "incredible value for money!" as one student said. We'll cover:Market Research. Ask 3 simple questions to validate your business idea.WordPress. Build a world-class website in 1 hour without any coding.Email Marketing. Build a mailing list of 1000 people in 30 days from scratch.Copywriting. Write sales pages that make the cash register ring!Search engine optimization SEO (Search Engine Optimisation). Get free traffic to your website with Search engine optimization SEO.YouTube Marketing. Drive traffic & sales with simple "how to" videos.Social Media Marketing (Instagram, Facebook, Twitter, Pinterest & Quora).Linkedin Marketing. Go viral on Linkedin and 400x your connections.App Marketing. Discover 43 Ways To Promote Your App.Google Adwords. Avoid common mistakes and set up profitable campaigns the first time.Facebook Ads. Make money with Facebook Ads without spending a fortune.Google Analytics. Improve your marketing with Google Analytics data.By the end of this course, you will be confidently implementing marketing strategies across the major online marketing channels.All the strategies, tips, and tools recommended are either free or very cost-effective.You'll Also Get:Lifetime Access to course updatesFast & Friendly Support in the Q&A sectionUdemy Certificate of Completion Ready for DownloadDon't Miss Out!Every second you wait is costing you valuable leads and sales.This course comes with a 30-day money-back guarantee - so there's no risk to getting started.Go ahead and hit the "take this course" button to start growing a business online today!
Overview
Section 1: Introduction
Lecture 1 Course Overview
Lecture 2 4 Best Free Digital Marketing Tools to Go Viral
Lecture 3 Course Resources
Lecture 4 FAQ's
Lecture 5 Tip to Finish the Course in Half the Time
Lecture 6 Digital Marketing Demystified in 5 Mins!
Section 2: Market Research
Lecture 7 Market Research Intro
Lecture 8 How to Find a Hungry-to-Buy Audience with 3 Simple Questions
Lecture 9 How to Get Responses to Your Survey
Lecture 10 How to Analyse Your Survey Results
Lecture 11 How to Get Valuable Feedback Without Sending a Survey
Lecture 12 Market Research - Assignment
Section 3: Make a Website
Lecture 13 Why Use Wordpress vs. Wix, Weebly etc?
Lecture 14 WordPress.com vs.WordPress.org
Lecture 15 How to Make a Website in 10 Mins - Simple & Easy!
Lecture 16 How to Set Up Your Business Email in 5 Mins
Lecture 17 How to Add Your Domain Email to Gmail
Lecture 18 How to Activate Your Free SSL Certificate in 1 Click!
Lecture 19 How to Verify WHOIS Information MPORTANT
Lecture 20 Assignment - Set Up a Website
Section 4: Email Marketing
Lecture 21 Why Market Your Business with Email?
Lecture 22 How to Create a Mailchimp Account for FREE
Lecture 23 SOLVED: Can I just use GMAIL to send emails instead of Mailchimp?
Lecture 24 How to Add Opt-Ins & Pop Ups to Your Website for Free
Lecture 25 How to Write Email Subject Lines That Get Opened
Lecture 26 How to Create a Email Campaign with Mailchimp
Lecture 27 Email Marketing Analytics
Lecture 28 Assignment - Email Marketing
Section 5: Copywriting
Lecture 29 How to Write Faster with Artificial Intelligence
Lecture 30 What is Copywriting?
Lecture 31 The "AIDA" Formula
Lecture 32 11 Tips for Writing Magnetic Headlines
Lecture 33 How to Flip Features Into Benefits
Lecture 34 5 Tips to Create an Irresistible Call to Action (CTA)
Lecture 35 How to Write Like Your Customers Talk
Lecture 36 Assignment - Copywriting
Section 6: Search Engine Optimization (Search engine optimization SEO)
Lecture 37 Introduction to Search engine optimization SEO
Lecture 38 An Overview of Search engine optimization SEO
Lecture 39 5 Search engine optimization SEO Metrics to Measure Search engine optimization SEO Performance
Lecture 40 How to Search engine optimization SEO Optimise Your Homepage
Lecture 41 How to Add Your Website to Google Search Console
Lecture 42 How to Improve Website Performance & Speed
Lecture 43 How to Take the Google Mobile Friendly Test
Lecture 44 How to Do Keyword Research: Steps & Strategy
Lecture 45 How to Quickly Brainstorm 1000's of Keyword Ideas
Lecture 46 How to Narrow Down Your Keyword List (Updated)
Lecture 47 How to Assess Keyword Competition & Choose Target Keywords
Lecture 48 How to Write Title Tags Search Engines Love
Lecture 49 How to Skyrocket Clickthrough Rate with Meta Descriptions
Lecture 50 How to Appear in the Google Image Search Results
Lecture 51 Copy Optimization: Headings Tags, Outgoing & Internal Links etc.
Lecture 52 The Types of Backlinks That Really Matter and How to Get Them
Lecture 53 How to Maximise Links for Your Search engine optimization SEO Campaigns
Lecture 54 How to Create Content That Generates Links & Social Shares on Autopilot
Lecture 55 How to Leverage Authority Websites and Top of the Search Results
Lecture 56 The Poster Boy Formula - Build Traffic, Backlinks & Valuable Relationships
Lecture 57 Student Q&A #1
Lecture 58 Student Q&A #2
Lecture 59 Local Search engine optimization SEO: How to Rank Your Local Business in Google
Lecture 60 Assignment - Search engine optimization SEO
Section 7: YouTube Marketing
Lecture 61 YouTube Marketing Overview
Lecture 62 How to Create a YouTube Channel (Personal or Brand)
Lecture 63 The Best YouTube Tool Ever Made
Lecture 64 How to Increase YouTube Subscribers by 400%
Lecture 65 YouTube Marketing - 3 Simple Strategies
Lecture 66 Video Gear - What I Use
Lecture 67 How To Record and Edit Your First YouTube Video
Lecture 68 How to Find Video Ideas with Competitor Analysis
Lecture 69 How To Find Video Ideas With Keyword Research
Lecture 70 How To Rank Videos Higher With YouTube Search engine optimization SEO
Lecture 71 How to Add Custom Thumbnails To Get More Views
Lecture 72 How to Make Eye-Catching Thumbnails for FREE
Lecture 73 How to Make a YouTube Banner for Free
Lecture 74 How To Add YouTube Cards To Get More Views
Lecture 75 How to Add YouTube End Screens to Get More Views
Lecture 76 How to Use YouTube Comments to Get More Views
Lecture 77 How To Monetize Your YouTube Channel
Lecture 78 How to Use YouTube Analytics to Get More Views
Lecture 79 Assignment - YouTube Marketing
Section 8: Facebook Marketing
Lecture 80 Why Market Your Business on Facebook?
Lecture 81 Facebook Page Setup
Lecture 82 Facebook Icon & Cover Image
Lecture 83 Facebook - What to Post?
Lecture 84 8 Tactics To Get Your First Page Likes
Lecture 85 Secret Way to Boost Page Likes
Lecture 86 Facebook Competitions / Contests
Lecture 87 Facebook Groups
Lecture 88 Facebook Live
Lecture 89 Manage Multiple Facebook Pages
Lecture 90 Facebook Comments & Reviews
Lecture 91 Update: Facebook Reviews are Now Recommendations
Lecture 92 Facebook Insights
Lecture 93 Solved: What's the difference between like/follows, fans/followers?
Lecture 94 Assignment - Facebook Marketing
Section 9: Twitter Marketing
Lecture 95 Twitter Marketing - What You Will Learn?
Lecture 96 Twitter Profile Setup
Lecture 97 Twitter Accounts to Follow
Lecture 98 Twitter Profile Optimisation
Lecture 99 Twitter Features
Lecture 100 Twitter - What to Post?
Lecture 101 Twitter Followers
Lecture 102 Twitter Hashtags
Lecture 103 Twitter Polls
Lecture 104 Pinned Tweets
Lecture 105 Twitter Customer Acquisition
Lecture 106 Twitter @Mention Influencers
Lecture 107 Twitter on Your Website
Lecture 108 Twitter Analytics
Lecture 109 Assignment - Twitter Marketing
Section 10: Quora Marketing
Lecture 110 Why Market Your Business on Quora?
Lecture 111 Quora Marketing Strategy
Lecture 112 Quora Account Setup
Lecture 113 Quora Account Optimisation
Lecture 114 Build a List of Questions to Answer
Lecture 115 Solved: Why is Quora hiding the question stats field?
Lecture 116 Format Your Answers for Maximum Clicks
Lecture 117 Quora Promotion
Lecture 118 Find Blog Post Ideas with Quora
Lecture 119 Quora Business Page Setup
Lecture 120 Quora Analytics
Lecture 121 Assignment - Quora Marketing
Section 11: Google AdWords / Ads
Lecture 122 Why Market Your Business with Google Ads?
Lecture 123 How Google Ads Works
Lecture 124 Analyze Your PPC Competition
Lecture 125 Google Ads Account Setup
Lecture 126 Select the Right Campaign Type
Lecture 127 Target Your Audience
Lecture 128 Determine Bids & Budgets
Lecture 129 Advanced Campaign Settings
Lecture 130 Choose Profitable Keywords
Lecture 131 Write Ads That Grab Attention
Lecture 132 Assignment - Google Ads
Section 12: Google Analytics
Lecture 133 Introduction
Lecture 134 Google Analytics Glossary - Top 50 Terms
Lecture 135 Google Analytics Overview
Lecture 136 Google Analytics Demo Account
Lecture 137 How to Set Up Google Analytics & Install the Tracking Code On Your Website
Lecture 138 Update: How to Setup & Install Google Analytics 4 + Workaround
Lecture 139 How Google Analytics Works
Lecture 140 How to Add Backup Views
Lecture 141 How to Add Filters to Reporting Views
Lecture 142 How to Set Up Goals in Google Analytics
Lecture 143 How to Set Up Ecommerce Tracking in Google Analytics
Lecture 144 Main Tools for Analysis
Lecture 145 How to Analyse Real Time Reports
Lecture 146 How to Analyze Audience Reports
Lecture 147 How to Analyze Acquisition Reports
Lecture 148 How to Analyze Behaviour Reports
Lecture 149 How to Analyse with Segments
Lecture 150 How to Track Marketing Campaigns with Campaign Tagging
Lecture 151 Campaign Tagging Example
Lecture 152 How to Use Benchmarking Reports to Grow a Business
Lecture 153 How to Set Up Custom Dashboards for In-Depth Analysis
Lecture 154 How to Set Up Event Tracking in Google Analytics
Lecture 155 Goal Value: Rule of Thumb for Assigning Dollar Amounts
Lecture 156 How to Set Up Custom Alerts For Traffic Spikes/Drops
Lecture 157 How to Remove Spam Traffic from Google Analytics
Lecture 158 Use Machine Learning to Understand Your Data (Analytics Intelligence)
Lecture 159 How to Manage Multiple Google Analytics Accounts
Lecture 160 How to Link Google Adwords to Google Analytics
Lecture 161 Assignment - Google Analytics
Section 13: Instagram Marketing
Lecture 162 Instagram Business Account Setup
Lecture 163 Follow These Instagram Accounts
Lecture 164 Instagram Profile Image
Lecture 165 Instagram Bio
Lecture 166 Instagram Content Creation
Lecture 167 Instagram Reposting
Lecture 168 Instagram Followers Hack
Lecture 169 Instagram Hashtags
Lecture 170 Instagram Stories
Lecture 171 Instagram @Mention Influencers
Lecture 172 Instagram Spam
Lecture 173 Instagram Analytics
Lecture 174 Shopping on Instagram (New Feature)
Lecture 175 Next Steps
Section 14: Pinterest Marketing
Lecture 176 Why Market Your Business on Pinterest?
Lecture 177 Pinterest Account Setup
Lecture 178 Pinterest Accounts to Follow
Lecture 179 Pinterest Account Optimisation
Lecture 180 Pinterest Account Verification
Lecture 181 Pinterest Boards
Lecture 182 Pinterest Followers
Lecture 183 Pinterest Chrome Extension (Free)
Lecture 184 Pinterest Graphics
Lecture 185 Next Steps
Section 15: LinkedIn Marketing
Lecture 186 Linkedin Account Setup & Optimisation
Lecture 187 Linkedin Connections Hack
Lecture 188 Linkedin InMail Hack
Lecture 189 Linkedin Viral Posts
Lecture 190 Linkedin Blog Traffic
Lecture 191 Linkedin Groups
Lecture 192 Linkedin Company Page Setup
Lecture 193 Linkedin Ad Credits ($50 Free)
Lecture 194 Next Steps
Section 16: Facebook Ads
Lecture 195 7 Keys to Facebook Advertising Success
Lecture 196 Facebook Success Stories
Lecture 197 How to Set Up An Advertising Account
Lecture 198 Boost Posts vs. Ads Create Tool vs. Power Editor - Updated
Lecture 199 Key Ad Policies (Facebook & Instagram)
Lecture 200 Facebook Ad Structure
Lecture 201 Create Your First Ad - Choose a Campaign Objective
Lecture 202 Targeting by Location & Demographics
Lecture 203 Targeting By Interests
Lecture 204 Targeting By Behaviours & Connection
Lecture 205 Ad Placements
Lecture 206 Budgets
Lecture 207 Ad Creative
Lecture 208 Tips to Write a Winning Ad
Lecture 209 Place Ad Order
Lecture 210 Key Advertising Terms
Lecture 211 Ad Reporting
Lecture 212 How to View Your Billing Summary
Lecture 213 Facebook Pixel
Lecture 214 How to Install the Facebook Pixel for Apps
Lecture 215 Website Custom Audiences
Lecture 216 Email List Custom Audience
Lecture 217 Page Engagement Custom Audiences
Lecture 218 Video Views Custom Audience
Lecture 219 Lookalike Audiences
Lecture 220 Page Likes With Custom Audiences
Lecture 221 Video Ads
Lecture 222 Lead Ads
Lecture 223 Instagram Ads
Lecture 224 Dynamic Ads For Ecommerce
Lecture 225 Collection Ads for Ecommerce
Lecture 226 Canvas Ads
Lecture 227 Offer Claim Ads
Lecture 228 Local Awareness Ads - Updated
Lecture 229 Event Response Ads
Lecture 230 Power Editor
Lecture 231 Easy Split Testing with Power Editor
Lecture 232 Bulk Manage with Power Editor
Lecture 233 Business Manager
Lecture 234 Solved: Do I need to use Business Manager?
Lecture 235 Business Manager - Roles & Permissions
Lecture 236 Custom Conversions and Standard Events
Lecture 237 Facebook Marketing Partners (FMP's)
Lecture 238 How to Start a Facebook Ads Business
Lecture 239 Next Steps
Section 17: App Marketing
Lecture 240 App Store Market Research
Lecture 241 43 Ways To Promote Your App
Lecture 242 Facebook Ads : App Install & Enggagement Ads
Lecture 243 Google Ads : App Install & Engagement Ads
Section 18: Old Content
Lecture 244 Access Old Content
Section 19: Conclusion
Lecture 245 You've Done It! ...12 Key Takeaways from This Course
Lecture 246 How to Get Your Certificate of Completion
Lecture 247 BONUS Lecture
Pre launch business owners who don't know where to get started,Website owners who are struggling to get traffic and sales,Anyone looking to add highly paid skills to their CV
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