1.58 GB | 00:14:31 | mp4 | 1280X720  | 16:9
Genre:eLearning |Language:English

Files Included :
01 course-introduction  (37.3 MB)
08 learn-on-your-terms  (2.32 MB)
01 marketing-as-communication-part-1  (38.05 MB)
02 marketing-as-communication-part-2  (74.82 MB)
01 media-revolution-part-1  (63.53 MB)
02 media-revolution-part-2  (31.02 MB)
01 understanding-marketing-media  (49.56 MB)
01 the-marketing-funnel  (33.48 MB)
01 dual-product-model-of-commercial-marketing-media  (24.79 MB)
02 interview-with-jan-slater-rethinking-digital-vs-traditional-media  (15.38 MB)
01 key-features-of-digital-communication  (46.49 MB)
01 impacts-of-digital-technologies-on-information-dissemination  (54.19 MB)
01 impacts-of-digital-technologies-on-persuasion-part-1  (31.56 MB)
02 impacts-of-digital-technologies-on-persuasion-part-2  (28.25 MB)
01 impact-of-digital-technologies-on-branding  (59.23 MB)
01 content-marketing-strategy  (46.72 MB)
01 context-marketing-strategy  (40.68 MB)
01 interview-with-jan-slater-what-is-a-brand  (28.63 MB)
02 interview-with-jan-slater-brand-messaging-and-digital-consumers  (21.02 MB)
03 interview-with-jan-slater-telling-brand-stories-on-multiple-channels  (21.51 MB)
01 discovering-and-targeting-the-right-audience-in-world-of-digital-media  (70.25 MB)
01 programmatic-advertising-part-1  (28.07 MB)
02 programmatic-advertising-part-2  (47.96 MB)
01 search-marketing  (57.93 MB)
01 social-media-marketing-part-1  (48.39 MB)
02 social-media-marketing-part-2  (54.29 MB)
01 marketing-attribution  (40.04 MB)
01 real-time-bidding  (32.59 MB)
02 interview-with-jeff-green-a-business-case-for-open-market-programmatic  (27.8 MB)
03 interview-with-david-pickles-the-nuts-and-bolts-of-programmatic-advertising  (11.38 MB)
04 interview-with-jeff-green-programmatic-as-a-unifier-not-as-a-disrupter-to  (35.47 MB)
05 interview-with-david-pickles-preparing-your-business-for-the-age-of-programmatic  (19.1 MB)
06 interview-with-jeff-green-and-david-pickles-privacy-and-data-security  (19.27 MB)
07 interview-with-jeff-green-and-david-pickles-the-future-of-programmatic-and-data  (29.28 MB)
01 mobile-marketing-part-1  (53.66 MB)
01 mobile-marketing-part-2  (33.82 MB)
01 mobile-marketing-part-3  (87.4 MB)
01 beyond-the-screens  (54.8 MB)
01 location-based-marketing  (33.95 MB)
01 conversational-marketing  (29.44 MB)
01 interview-with-jan-slater-stay-ahead-the-curve-by-being-agile  (23.12 MB)
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