COMPLETE META ADS COURSE: Master Advertising on Facebook, Instagram, and Threads (Digital Marketing) by José Neto
English | June 22, 2025 | ISBN: N/A | ASIN: B0FF3KVH73 | 45 pages | EPUB | 1.32 Mb
�� COMPLETE META ADS COURSE
Master Advertising on Facebook, Instagram, and Threads
�� GLOBAL EDITION - Updated for Worldwide Markets
�� COURSE INDEX
�� MODULE 1: FUNDAMENTALS & SETUP1.1 Introduction to Meta Ads1.2 Meta Business Manager Configuration1.3 Ad Account Structure & Global Considerations1.4 Meta Pixel & Conversions API Setup�� MODULE 2: STRATEGY & PLANNING2.1 Objective Definition & KPI Setting2.2 Audience Targeting & Global Segmentation2.3 Digital Marketing Funnel Strategy2.4 Budget Planning & Bidding Strategies�� MODULE 3: CAMPAIGN CREATION3.1 Campaign Structure: Campaign > Ad Set > Ad3.2 Campaign Objectives Deep Dive3.3 Advanced Settings & Configurations3.4 Advantage+ AI Automation (2025 Updates)�� MODULE 4: CREATIVES & AD FORMATS4.1 Ad Types & Format Selection4.2 Creative Best Practices (Global Standards)4.3 Video & Reels Optimization4.4 Site Links & New Features�� MODULE 5: TARGETING & AUDIENCES5.1 Saved Audiences5.2 Custom Audiences5.3 Lookalike Audiences5.4 Meta Advantage+ Audiences�� MODULE 6: OPTIMIZATION & ANALYTICS6.1 Key Performance Metrics6.2 A/B Testing Methodology6.3 Campaign Optimization Strategies6.4 Reporting & Analysis�� MODULE 7: NEW FEATURES7.1 Threads Advertising7.2 AI-Generated Creatives7.3 Creator Collaborations7.4 Value Rules & Advanced Automation�� MODULE 8: PRACTICAL CASE STUDIES8.1 E-commerce & Retail8.2 Lead Generation & B2B8.3 Brand Awareness Campaigns8.4 Mobile App Marketing
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