Accelerating Digital Success: Reimagining Organisations for a Post-COVID-19 World by Ganesh Natarajan, Uma Ganesh, Lavanya Jayaram
English | May 18th, 2021 | ISBN: 9789388912761 | 355 pages | True EPUB | 1.57 MB

'It is an absolutely invaluable guide embellished with insightful thoughts and a riveting narrative for digital reengineering that shows how successfully winning enterprises can emerge in the post-COVID world.' -Padma Vibhushan R. Mashelkar, President, Global Research Alliance

'This book by industry leaders, who are partnering with the Government in many ways to achieve the trillion dollar Digital India goal, is an asset for the industry and policymakers.'-Ajay Sawhney, Secretary, Ministry of Electronics and Information Technology

'This book by seasoned practitioners will prove to be a prescription for success for organisations in the post-pandemic Digital Era.'-Dinesh Khara, Chairman, State Bank of India

Worldwide business transformation is taking place across multiple industries as organisations are trying to gain a competitive advantage by launching new digital journeys quickly, rapidly and in an agile manner. The COVID-19 transformation and the inexorable push towards a 'new normal' for all processes and businesses will definitely see a complete reimagination of work. Digital reengineering will be the new imperative as technologies swarm into the extended workplace, processes get reengineered, design thinking enables a complete rearchitecting of the customer and other stakeholder journeys and touchpoints, and new skills and cultural change become the new imperative for human resource functions as well as the C-suite of all corporations.

Through this book, CEOs, CFOs, CIOs and CDOs of organisations, who have embarked on the journey of digital transformation but have not been able to fully realise the benefits, will gain insights on aligning their existing investment with newer initiatives, as well as develop a proper roadmap for their digital future. Through the plans and deeds of real-life examples of those who have attempted and achieved digital acceleration on their own or in client organisations, readers will learn the proper methods of creating multiple digital accelerators, how to culturally align to new agile ways of delivering rapid solutions and become aware of new mantras of the API economy which can out digital success on steroids!

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